With 22 candidates running for the presidency and billions of dollars set to be spent on campaign ads, the 2016 race for the White House is shaping up to be the most negative in history. Morning Consult’s Reid Wilson says that Jeb Bush and Hillary Clinton are still on track to be their party’s nominees, but they are both facing hard opinions from voters. The Washington Post’s Ed O’Keefe says to expect biographical ads from the Bush campaign by the end of the year hoping to reintroduce him to voters. Their message? You may know the Bush name, but you don’t know Jeb. As for Clinton, The Atlantic’s Molly Ball says that the candidate is “terribly choreographed,” but she is trying to loosen up voters’ opinions.