WPBS-TV, the PBS station serving Northern New York and Eastern Ontario, is pleased to welcome Debbie Bleier to the station as their new Director of Development. Debbie comes to WPBS with over 25 years of development experience, most recently as the Director of Marketing and Development at the New York State Zoo at Thompson Park. Prior to that, she worked in Rochester, NY, at various non-profits establishing new programs and initiatives for many, including the American Red Cross and Rochester Institute of Technology. She has a breadth of knowledge in all aspects of development that will help grow the station’s membership and community outreach, as well as crucial revenue streams that support station operations.
“I am very proud to bring my experience to WPBS,” said Debbie Bleier. “I grew up watching WPBS, as well as most recently enjoying the local programming that highlights where I live on the river. I look forward to building many great things here at WPBS that will help us continue to provide wonderful community services and programs.”
Debbie will take on the responsibility of facilitating WPBS’s membership programs, including on-air pledge drives and auctions. Her vision and strategy will help build a robust development program that will focus on donor development and stewardship. She will also work in tandem with community partnerships to increase support and outreach.
“As a public media organization, members and donors are absolutely central to everything we do at WPBS, as they have been for over 60 years,” said WPBS President & General Manager, Mark Prasuhn. “The Board and staff of WPBS are delighted to welcome Debbie to our team and we are excited to work with her to grow our network of supporters so we can continue to expand and improve services to the communities we serve.”
WPBS is a PBS station serving approximately 650,000 households throughout Northern New York and Eastern Ontario via cable, satellite, Internet and over-the-air distribution. WPBS is a non-profit organization whose mission is to educate, entertain and inform its audience through superior local and national content and media engagement, in order to enhance the lives of those it serves.
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